The Maker's Playbook

Ep: 318 - Values-Based Pricing with Rebecca Ickes Carra

October 21, 2022 Season 3 Episode 65
Ep: 318 - Values-Based Pricing with Rebecca Ickes Carra
The Maker's Playbook
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The Maker's Playbook
Ep: 318 - Values-Based Pricing with Rebecca Ickes Carra
Oct 21, 2022 Season 3 Episode 65

Pricing your art… It’s part math, part alchemy, and a whole lot of emotion. It should just be simple math, but somehow it's never that simple. On today's solo episode I dig into the differences between cost-based pricing and value-based pricing (and why the second one is so important specifically for artists). Of course, as is true with most things in life - The topic is a bit more complex than we would probably prefer.

If you are looking for more support and help in navigating the complex questions we all have to answer in order to even try to make a living from the things we make, come check out the conversations happening inside of The Community - where makers from all over the world, newbies and makers a few decades into their career, are problem-solving together in order to figure out how the heck to take this shared dream of all of ours - to make a living from the things we make - from dream to reality. Learn more at: https://www.makersplaybook.com/community/

Love this podcast? Support an episode! Click here to learn more.

Follow The Maker's Playbook on Instagram @themakersplaybook

Have questions about the show or want to say Hi? Email us at: podcast (at) makers-playbook (dot) com

Show Notes

Pricing your art… It’s part math, part alchemy, and a whole lot of emotion. It should just be simple math, but somehow it's never that simple. On today's solo episode I dig into the differences between cost-based pricing and value-based pricing (and why the second one is so important specifically for artists). Of course, as is true with most things in life - The topic is a bit more complex than we would probably prefer.

If you are looking for more support and help in navigating the complex questions we all have to answer in order to even try to make a living from the things we make, come check out the conversations happening inside of The Community - where makers from all over the world, newbies and makers a few decades into their career, are problem-solving together in order to figure out how the heck to take this shared dream of all of ours - to make a living from the things we make - from dream to reality. Learn more at: https://www.makersplaybook.com/community/

Love this podcast? Support an episode! Click here to learn more.

Follow The Maker's Playbook on Instagram @themakersplaybook

Have questions about the show or want to say Hi? Email us at: podcast (at) makers-playbook (dot) com